Vicenzaoro January 2019: the sensational growth in foreign public

Vicenzaoro January, the first event of the year on IEG’s Jewellery Agenda, closed with over 35,000 visitors over the six days of the show and with the enormous satisfaction of all the players.

Over 60% of operators came from foreign countries. USA and China confirm the excellent performance of 2018 and Continental Europe affirms its important presence with significant growth in particular in some countries: the triptych Germany, Switzerland, Austria registered a + 12% of operators, as well as the United Kingdom (+11.7%), France (+10.5%) and Spain marking a + 9.6%. Northern Europe also grew by +10.5%.

The United Arab Emirates and Saudi Arabia registered a strong recovery despite the ongoing issues in regards to the taxation of the former, marking a +24.2%. Russia and Ukraine, fundamental markets, not only for the Made in Italy gold and jewellery supply chain, but also for the demand on a global scale, grew by 10.4%. The peak of presences from Kazakhstan was exceptional at + 46%. The origin of visitors from Italy confirmed last year’s positive figure.

The recently concluded edition featured 1,500 brands, 42% of which came from 35 countries and from the most important production areas within Italy.
The presence of independent designers in the Design Room, as well as the increasingly successful trend of the big brands to present new collections and a new space at the trade show, the Fashion Room, a workshop dedicated to fashion jewellery, the seminar of the Vicenzaoro observatory, TRENDVISION Jewellery + Forecasting dedicated to the profile of consumers, transform the six days of the event into a Trend Show that is a precious source of stimulus and inspiration for companies and operators.

Exceptional performance for T.GOLD: the world exhibition of technologies for the jewellery sector confirms its undisputed leadership in terms of turnout and participation. An authentic Innovation HUB, the event, through which every new choice of process and product that the global industry of the sector intends to launch passes, is also a fundamental moment of promotion and training on new technologies and their uses.

Vicenzaoro January gathered together the entire sector, which meets to connect, inspire and live the experience of a unique city.
The Vicenzaoro stage saw the global market players debating on the recurring theme of the Show, Sustainable Creativity, no longer a trend but a dutiful direction towards which the whole sector is definitely veering in an effort to protect the Planet. During Vicenzaoro, the topic was explored in all its possible aspects involving the whole supply chain, something which only occurs at this event, which represents a unique model in the jewellery sector worldwide. The theme was well-disputed at the VISIO.NEXT round table, which brings together international experts and key people.

Numerous appointments to support the business: from the unmissable series of digital talks dedicated to digital innovation in collaboration with Confcommercio Federpreziosi, to those dedicated to precious stones in collaboration with the Italian Gemmological Institute, the CIBJO (World Jewellery Confederation), which focused on the environmental and sustainable aspects of jewellery, the XXI edition of the annual meeting of European gemmologists (FEEG - Federation for European Education in Gemmology), curated by the Italian Gemmological Institute and finally the Jewelry Technology Forum, an important technical-scientific event, now in its 15th edition in collation with Legor Group Spa.

Finally, the welcome that the city of Vicenza and the whole territory have been able to pay to the event and its guests with VIOFF, Vicenza Oro Fuori Fiera was much appreciated by all. The event, created by the Municipality of Vicenza with the involvement of the economic categories, is an effective example of integration between the show and the territory. VIOFF Golden Wood took place over three days in Vicenza’s streets and inside shops, was dedicated to raising funds for the reconstruction of a forest on the Asiago plateau, devastated by bad weather.