Which are the best jewellery websites?

Searching the luxury world and its products on the web has now become a reality, so much so that the majority of sector companies, including famous brands and new designers, is already populating the virtual spaces and offering product sales.
It is one of the many opportunities that the web gives those who want to shop in comfort from their pc or smartphone, even in the more expensive end of jewellery.

According to a recent interview for Vogue with Mr. Brozzetti, Managing Director of Buccellati, internet is “a fundamental means of getting to know the products, stores and prices, not just for Millennials but across all the different generations.” He added, “ My advice is to get information but also to make the odd purchase on-line, even if the in-store experience is important and magical, thus making room for what is now called omni-channellin .”

The magazine leader in the world of trends then proposed a kind of mini guide to discover the best websites on which to buy jewellery, mono-brand sites excluded. It starts from the Net-à-Porter m channel window where high-range and trendy items can be found among clothes, accessories and jewellery, and then goes to the e-commerce Farfetch website which has created a Fine Jewelry Hub on which to collect a selection of high jewellery, designer and fashion jewellery, from Chopard to De Beers, from Tiffany & Co. to Pomellato, from David Yurman to Bibi Van Der Valden.

Another selection oriented towards trends is that of the e-shop Moda Operandi where the jewellery items are arranged by colour and type, giving the customer the chance to choose on the basis of his/her own style and taste as well as to discover foreign designers and companies.

Perhaps the least known, but by no means less important, is Madem Paris, a platform founded by Parisian Émilie Fouilloux, which offers a high level selection and is inclined to propose new and capsule collections.